Use code REFASHFIRST to avail a 10% discount on your first purchase!
Interview with Erin Donaghy
Applause Lingerie is a sustainable lingerie brand that utilises upcycled fabrics and dead-stock textiles in a beautiful way. We spoke to Erin Donaghy, the founder to get to know her brand better.
Continue Reading
Retro Upcycle - Turning vintage finds into contemporary fashion
Retro Upcycle is a sustainable reconstruction brand based in Pakistan that hopes to empower and uplift underprivileged women by giving them an opportunity to earn a living with the aim to give clothes a second life. Founder, Nida Haji has always been fascinated by design, colours, diverse fabrics...
Continue Reading
Sustainability Vocab to know in 2020
2020 will be the year when fashion houses recognise that sustainability is not just a trend but a way of life that consumers will embrace in the future. As this shift happens, businesses & consumers alike will need to familiarise themselves with the new sustainability lingo to remain relevant...
Continue Reading
Théla - a plastic upcycling initiative
Fact: Annually approximately 500 billion plastic bags are used worldwide. More than one million bags are used every minute. As a material, plastic remains in the environment for anything from 10 to 10,000 years. Hence, breaking down into micro plastics that contaminate our soil, plants and the fo...
Continue Reading
Vie's Brand Story
Vie, founded by Vibitha Ida Edward, is an Indian brand that uses pre-existing buttons and clothing toggles to create upcycled jewellery & accessories.
Continue Reading
Dwij - giving second to discarded denim
Soumya Annapurna Kalluri launched Dwij with a vision to give a new life to old, discarded denim fabrics. They create multi purpose bags, satchels, tote bags and accessories from post consumer and post industrial garment waste that would otherwise end up on the landfill. The brand has upcycled more than 3500 pair of jeans & 500 metres of discarded denim since its' inception.
Continue Reading