Joli is an accessory brand that creates women's bags and clutches using fabric surplus and packaging plastic waste that are either hand-woven or braided together, then stitched and finished with leather detailing.
The brand connects with the source and the people who are behind every product, sharing their enthusiasm of “Made by Hand” and "Made in India", while popularising the country's age-old, ingrained recycling and upcycling practices. Joli works mainly with small & local suppliers, small workshops that properly pay their workers and production houses that follow ethical working conditions.
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