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Sadie Williams, Art at Heart
Visual artist Sadie Williams’ eponymous label creates bold, graphic designs heavily inspired by colour, print and textile experimentation. The ‘Forbes 30 Under 30 for The Arts’ holder is inculcating a conscious shift in production— no longer presenting seasonal collections dictated by the fashion industry, she is instead weaving upcycled material seamlessly into her craft.
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Raasleela - Slow Fashion brand with a Zero-waste philosophy
Raasleela, a brand that proudly wears the badge of slow fashion, takes one back to the yesteryears – a time when one solely wore hand sewn garments, repeated them often, mended them when need be, and bought rarely but wisely. Today, Raasleela offers one hundred percent hand stitched products across the apparel, accessories and home furnishings categories. A brand that emphasizes the need to choose consciously made timeless products that can be one’s companions for years to come.
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Retro Upcycle - Turning vintage finds into contemporary fashion
Retro Upcycle is a sustainable reconstruction brand based in Pakistan that hopes to empower and uplift underprivileged women by giving them an opportunity to earn a living with the aim to give clothes a second life. Founder, Nida Haji has always been fascinated by design, colours, diverse fabrics...
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Théla - a plastic upcycling initiative
Fact: Annually approximately 500 billion plastic bags are used worldwide. More than one million bags are used every minute. As a material, plastic remains in the environment for anything from 10 to 10,000 years. Hence, breaking down into micro plastics that contaminate our soil, plants and the fo...
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Vie's Brand Story
Vie, founded by Vibitha Ida Edward, is an Indian brand that uses pre-existing buttons and clothing toggles to create upcycled jewellery & accessories.
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Dwij - giving second to discarded denim
Soumya Annapurna Kalluri launched Dwij with a vision to give a new life to old, discarded denim fabrics. They create multi purpose bags, satchels, tote bags and accessories from post consumer and post industrial garment waste that would otherwise end up on the landfill. The brand has upcycled more than 3500 pair of jeans & 500 metres of discarded denim since its' inception.
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